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Business Cards: Why Waste Valuable Space?So many business people neglect this valuable asset that may be used for a multitude of messages. Don't fall for the trap of supplying a "scribbler" for others that virtually guarantees your card will be in the "round file" sooner rather than later. Remember it is your card, why not put it to good use? Here are just a few ideas to get you thinking along the correct lines.
Of course this list can grow according to your imagination, but you get the general idea. After a wide and varied career spanning a number of diverse industries, some in management roles and others as owner of the business, David retired as National Manager for a division of Wesfarmers, one of Australia's top 20 companies. He now consults to small business owners and can be contacted at http://www. TheLMPGroup.com
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Here are 50 surefire tips to make the most out of your business cards: Your business card must communicate more than just your contact information. How to Write B2B Ads That Catch Customers Are your business-to-business ads working for you? If they are not making sales, are they at least generating interest in your company? Are they making an impression on your potential customers by making you stand out in a crowd? If not, then you should take a look at this article and get those ads working hard for you. Don't just fish for customers, catch them! 1. 10 Tips to Use Giveaways Effectively Walk around any trade or consumer show and you will be able to collect a bag full of advertising specialties, or giveaway items all designed to promote. But look a little more closely. Why Most Advertisements Stink! Question: What do you think the most important part of any ad is? Your company name? Your telephone number? Your offer? Look at your own advertising. What stands out? 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To complicate the situation, companies that produce stock vinyl banner material offer a bevy of different materials based on weights/thickness, color, reflective properties, ink absorption properties, etc. A Lunchtime Lesson on Print Advertising I promise you'll be able to finish this article before you finish the first half of your PBJ. Are you sitting down? Good. | |||||||||||||||||||||||||
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